As we see it at VOLLMER, the goal of any communication should be to positively influence sales of a company's product or service, either directly or indirectly. Consistency in messages throughout a company's communications is key to achieving long-term sales and marketing goals. This means ensuring that sales efforts are supported by materials whose messages mesh with those being promoted through the media and other external public relations activities.   Vollmer's marketing communications services include: Writing and designing collateral materials, such as brochures, sales literature, newsletters and invitations Designing and implementing trade show booths, conference displays and hospitality events Developing promotional packages Producing sales, training, education and other videos Developing sales kits, letters and interactive presentations Providing content and consultation for external Web sites and online activities